{"id":33474,"date":"2023-11-02T18:27:41","date_gmt":"2023-11-02T18:27:41","guid":{"rendered":"https:\/\/one.sightlinemg.com\/airforcetimes\/uncategorized\/2023\/11\/02\/that-time-bobby-knight-cut-a-marine-corps-recruiting-promo\/"},"modified":"2026-08-08T21:14:01","modified_gmt":"2026-08-08T21:14:01","slug":"that-time-bobby-knight-cut-a-marine-corps-recruiting-promo","status":"publish","type":"post","link":"https:\/\/one.sightlinemg.com\/airforcetimes\/news\/your-air-force\/2023\/11\/02\/that-time-bobby-knight-cut-a-marine-corps-recruiting-promo\/","title":{"rendered":"That time Bobby Knight cut a profanity-laced Marine recruiting promo"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Amidst a historic recruiting crisis across the U.S. military, the Marine Corps still managed to clear its enlisted goals by 21 recruits this past fiscal year.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Armchair observers and brass alike attributed the service\u2019s adapting and overcoming to the notion that the Marines are a storied service, and one where \u201cThe Few, The Proud\u201d still carries weight in a tribalized, forever-online culture.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cYour bonus is that you get to call yourself a Marine,\u201d Marine Corps Commandant Gen. Eric Smith said earlier this year. \u201cThat\u2019s your bonus \u2026 there\u2019s no dollar amount that goes with that.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But years ago, the late, legendary Indiana Hoosiers basketball coach Bobby Knight cut his own recruiting promo for the Corps.<\/p>\n\n\n\n<iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/p8ctKIwCUhc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen title=\"Bobby Knight USMC recruiting\"><\/iframe>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.espn.com\/mens-college-basketball\/story\/_\/id\/38796141\/legendary-basketball-coach-bob-knight-dies-83\" target=\"_blank\">Knight, who passed away Wednesday<\/a> at the age of 83, was proudly and defiantly a man from another time. His Marine recruiting take is a throwback as well, presented without the animated drones or collapsing CGI buildings that define the current fleet of Marine recruiting commercials.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As with everything Knight did in his storied career, the man kept it a buck.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cYou wanna join the team?\u201d Knight asks, standing on a basketball court in his trademark red sweater. \u201cWell, I\u2019ll tell ya if you\u2019re good enough, quit f&#8211;king around and get your ass into your Marine recruiter right now. Tell the son of a bitch that you want to be part of the team, and god dammit do it right now.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We don\u2019t know for sure when the clip was recorded, but the choppy picture suggests this was in the VHS era, a bygone time likely foreign to most current junior Marines, boots and shower shoes.<\/p>\n\n\n\t<aside class=\"smg-interstitial-link wp-block-smg-interstitial-link\">\n\t\t<a href=\"https:\/\/one.sightlinemg.com\/marinecorpstimes\/home\/2023\/02\/14\/being-a-marine-is-enough-of-a-bonus-no-2-marine-corps-general-says\/\" class=\"smg-interstitial-link__inner\">\n\t\t\t\t\t\t\t<div class=\"smg-interstitial-link__media\">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Eric-Smith-DN-Conf-22-2.jpg.jpg?w=300\" class=\"smg-interstitial-link__image wp-post-image\" alt=\"\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"smg-interstitial-link__content\">\n\t\t\t\t<span class=\"smg-interstitial-link__kicker\">Related<\/span>\n\t\t\t\t<h3 class=\"smg-interstitial-link__title\">Being a Marine is enough of a bonus, No. 2 Marine Corps general says<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"smg-interstitial-link__excerpt\">&quot;Your bonus is that you get to call yourself a Marine.&quot;<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/a>\n\t<\/aside>\n\t\n\n\n<p class=\"wp-block-paragraph\">The clip also features Knight asking someone off camera how he did, suggesting that the coach\u2019s recruitment push never actually aired.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cDoes that have the kind of bite you\u2019re looking for?\u201d he asks, almost sheepishly.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It sure does, Coach Knight.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here\u2019s hoping you\u2019re throwing folding chairs across Heaven\u2019s basketball court. Rest in Power, King!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8216;Get your ass into your Marine recruiter right now.&#8217;<\/p>\n","protected":false},"author":7,"featured_media":64783,"comment_status":"open","ping_status":"open","sticky":false,"template":"single-post-observation-post","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_meta-robots-noindex":"","_yoast_wpseo_meta-robots-nofollow":"","_yoast_wpseo_canonical":"","_acf":"","_yoast_wpseo_primary_category":67,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_smg_distribution_targets":[]},"categories":[16,67],"tags":[],"coauthors":[3398],"class_list":["post-33474","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-your-air-force"],"acf":{"subheadline":"","legacy_arc_id":"S2NNXLHJ4VEJPILARV3S3MYIZY","arc_canonical_url":"\/news\/your-navy\/2023\/11\/02\/that-time-bobby-knight-cut-a-marine-corps-recruiting-promo\/","remove_feature_photo":false,"is_sponsored":false,"subtype":"observation-post","redirect_url":"","disable_inline_ads":false,"native_logo_pretext":"Presented 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