{"id":39615,"date":"2020-09-06T17:49:30","date_gmt":"2020-09-06T17:49:30","guid":{"rendered":"https:\/\/one.sightlinemg.com\/armytimes\/uncategorized\/2020\/09\/06\/beetle-bailey-turns-70-will-he-tackle-tiktok-next-or-join-space-force\/"},"modified":"2026-08-08T07:40:08","modified_gmt":"2026-08-08T07:40:08","slug":"beetle-bailey-turns-70-will-he-tackle-tiktok-next-or-join-space-force","status":"publish","type":"post","link":"https:\/\/one.sightlinemg.com\/armytimes\/off-duty\/2020\/09\/06\/beetle-bailey-turns-70-will-he-tackle-tiktok-next-or-join-space-force\/","title":{"rendered":"\u2018Beetle Bailey\u2019 turns 70 \u2014 Will he tackle TikTok next? Or join Space Force?"},"content":{"rendered":"<figure class=\"wp-block-smg-jwplayer-video\"><atype-video-jwplayer nostick=\"true\" playlisturl=\"https:\/\/cdn.jwplayer.com\/v2\/playlists\/fCzRqMW8?tags=31adc4ba-81c3-4b12-82c7-84c35a23bbbf\" poster=\"\/wp-content\/uploads\/2026\/08\/video-poster-31adc4ba-81c3-4b12-82c7-84c35a23bbbf.jpg\" aspectratio=\"16 \/ 9\" mute autostart=\"false\"><\/atype-video-jwplayer><figcaption class=\"wp-element-caption\">Writers and cartoonists Greg and Brian Walker, whose father launched the comic strip &#8220;Beetle Bailey&#8221; talk about trying to modernize the famed character.<\/figcaption><\/figure>\n\n\n<p class=\"wp-block-paragraph\">\u201cBeetle Bailey,\u201d the comic strip centered around the perpetual goof-off and disobedient Army private, celebrated its 70th anniversary on Sept. 4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Created by Mort Walker as a college themed strip in 1950, the strip follows Pvt. James \u201cBeetle\u201d Bailey and his Army buddies at Camp Swampy. It first became military-themed at the dawn of the Korean War, when Walker decided it was time Bailey enlisted in the Army.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"4972\" height=\"1547\" src=\"\/wp-content\/uploads\/2026\/08\/Beetle1.tif_.jpg\" alt=\"\" class=\"wp-image-75550\" srcset=\"https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle1.tif_.jpg 4972w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle1.tif_.jpg?resize=300,93 300w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle1.tif_.jpg?resize=768,239 768w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle1.tif_.jpg?resize=1024,319 1024w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle1.tif_.jpg?resize=1536,478 1536w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle1.tif_.jpg?resize=2048,637 2048w\" sizes=\"auto, (max-width: 4972px) 100vw, 4972px\" \/><figcaption class=\"wp-element-caption\">Beetle Bailey started off as a college student. Image courtesy of Bill and Greg Walker.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The strip is now penned by Walker\u2019s sons, Brian, Greg, and Neal, who told Military Times they are about to sign a new 10-year contract with King Features to keep the strip going.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Military Times caught up with the brothers in a Zoom interview to discuss the history and future direction of the comic.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><i>(Some questions and answers have been edited for brevity and clarity.)<\/i><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>MT:<\/b> Obviously, there have been a <a href=\"https:\/\/www.militarytimes.com\/off-duty\/military-culture\/2020\/09\/02\/thirst-trap-posts-on-tiktok-raise-questions-about-military-social-media-policies\/\" target=_blank>number of changes in the military <\/a>over the past 70 years. What\u2019s it like to keep up with all that?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>GW:<\/b> We don\u2019t try too hard. You have to try to keep up with some things because things look funny if you don\u2019t change, like rotary dial phones &#8230; now they have cell phones or, you know, office phones. But Camp Swampy is kind of stuck in time. You know, <a href=\"https:\/\/www.militarytimes.com\/news\/your-military\/2015\/12\/13\/oldest-army-jeep-finally-gets-some-tlc\/\" target=_blank>the Jeeps look old<\/a> and the tanks look old and it\u2019s kind of like the Pentagon has forgotten about them or something.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>MT:<\/b> Is it based on a real post?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>GW<\/b>: My dad was at <a href=\"https:\/\/www.militarytimes.com\/veterans\/2016\/02\/07\/missouri-wwii-veteran-says-he-was-exposed-to-mustard-gas\/\" target=_blank>Camp Crowder in Missouri<\/a>. And if you look at pictures, some of it is preserved. But you look at some of the buildings &#8230; that\u2019s exactly the way my dad drew it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>BW<\/b>: The Army used to send my father all this research material, like photographs of the latest tanks and Jeeps and things like that. And he realized after a while that that Camp Swampy isn\u2019t really a real Army camp. It\u2019s sort of a daydream of an Army camp.<\/p>\n\n\n\t<aside class=\"smg-interstitial-link wp-block-smg-interstitial-link\">\n\t\t<a href=\"https:\/\/one.sightlinemg.com\/armytimes\/news\/your-army\/2018\/01\/28\/beetle-bailey-cartoonist-mort-walker-dies-at-94\/\" class=\"smg-interstitial-link__inner\">\n\t\t\t\t\t\t\t<div class=\"smg-interstitial-link__media\">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"199\" src=\"https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/ARM-beetle-bailey-2-web.jpg.jpg?w=300\" class=\"smg-interstitial-link__image wp-post-image\" alt=\"\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"smg-interstitial-link__content\">\n\t\t\t\t<span class=\"smg-interstitial-link__kicker\">Related<\/span>\n\t\t\t\t<h3 class=\"smg-interstitial-link__title\">&#8216;Beetle Bailey&#8217; cartoonist Mort Walker dies at 94<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"smg-interstitial-link__excerpt\">The antics of the lazy private \u201cBeetle Bailey\u201d could be found in newspapers across the country, including Army Times.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/a>\n\t<\/aside>\n\t\n\n\n<p class=\"wp-block-paragraph\"><b>MT:<\/b> What has it been like taking over and continuing the cartoon?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>GW<\/b>: You know, we always lived with it. So, it\u2019s kind of ingrained in us. We know the characters so well, having grown up with them, that he offered to let us write. I started writing way back in like 1968 when I was in college. I\u2019d make some beer money by writing gags. And then I just kept doing it and moved into comic books and did that for a while. And then an opportunity came up to do a Sgt. Snorkel spinoff. I did that &#8230; and it kind of trained me for Beetle. And then finally, one day my dad says, \u2018You want to work on the strip?\u2019 And I said, \u2018Yeah, regular paycheck. I\u2019ll take it.\u2019<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>BW:<\/b> I\u2019ve been working on the strip since the early 1980s. And then he asked me to start writing gags, so, we\u2019ve both been doing this for a long time, and we had many, many years, up until recently, of being able to work with my father and with Jerry Dumas, who worked with my father for over 60 years. So, I learned a lot by just sitting with with Mort and Jerry and Greg and discussing, \u2018Would this happen? Is this something Beetle would do? Is this believable for the characters?\u2019<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1145\" height=\"640\" src=\"\/wp-content\/uploads\/2026\/08\/Beetle3.png.png\" alt=\"\" class=\"wp-image-75555\" srcset=\"https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle3.png.png 1145w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle3.png.png?resize=300,168 300w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle3.png.png?resize=768,429 768w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle3.png.png?resize=1024,572 1024w\" sizes=\"auto, (max-width: 1145px) 100vw, 1145px\" \/><figcaption class=\"wp-element-caption\">From left to right: Neal, Brian and Greg Walker. Photo courtesy of the Walker brothers.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><b>MT<\/b>: Let\u2019s talk about some of the changes that have taken place. Talk about Lt. Jack Flap, the strip\u2019s first Black character. What was that process like, as well as the reaction?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>BW:<\/b> I think my father had seen, certainly in the late \u201960s, early \u201970s, that a large proportion of enlisted men were African American. And if he wasn\u2019t [reflecting that] he wasn\u2019t really portraying a realistic version of the Army. But it was tricky, because the syndicate kind of warned them that they might lose some papers in the South, or certain people might object. And you sort of struggle with it. The story he told was that he woke up in the middle of the night once and just came up with this idea for this sort of cool Clyde character who was a little bit inspired by Walt Frazier, who played basketball for the New York Knicks. And so, rather than making him lazy like Beetle or fat and angry like Sarge, he made him an officer and &#8230; a cool guy, pretty smart, very capable, and at least tried to avoid stereotypes. And it went over really well. I mean, he had fans in the South, people that would send them gifts and cakes and bake things for him. They loved that character.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>MT:<\/b> Was there any pushback or objection by editors, or negative reaction by readers?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>BW:<\/b> I was talking recently to a very good friend of ours, Ray Billingsley, one of the few African American cartoonists in the business. He does the comic strip \u201cCurtis<i>.\u201d<\/i> And he said, \u2018You know, I always liked Lt. Flap. He was a brother.\u2019 And I sort of took that as the ultimate compliment that my father had created this character that that African American readers responded to.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>MT:<\/b> There was also an entirely separate issue about belly buttons, right?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>GW<\/b>: Yeah. Particularly in Miss Buxley\u2019s case. If she was in a bikini, my father would just put a belly button in there. And King Features thought, \u2018We can\u2019t do that. We can\u2019t show that.\u2019 So they kept taking them out when he would put them in. And then finally he sent something to them where he had belly buttons all over the place.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>BW: <\/b>That was probably the \u201970s. Even in comic books, I think they had a thing back then about showing men\u2019s nipples. I\u2019ve talked with Colin Murphy, who worked with his dad on \u201cPrince Valiant.\u201d When the guy was bare-chested, you know, he couldn\u2019t have any nipples. It looks bizarre.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"3000\" height=\"2197\" src=\"\/wp-content\/uploads\/2026\/08\/Beetle4.jpeg.jpg\" alt=\"\" class=\"wp-image-75559\" srcset=\"https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle4.jpeg.jpg 3000w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle4.jpeg.jpg?resize=300,220 300w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle4.jpeg.jpg?resize=768,562 768w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle4.jpeg.jpg?resize=1024,750 1024w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle4.jpeg.jpg?resize=1536,1125 1536w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle4.jpeg.jpg?resize=2048,1500 2048w\" sizes=\"auto, (max-width: 3000px) 100vw, 3000px\" \/><figcaption class=\"wp-element-caption\">The creators of Beetle Bailey have generated a large cast of characters in the past seven decades. Image courtesy of Bill and Greg Walker.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><b>MT:<\/b> You raised the issue of Miss Buxley. That brings me to the question of Gen. Halftrack. He\u2019s always kind of ogling Miss Buxley, at least before he goes to sensitivity training. Talk about that whole issue.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>BW:<\/b> Well, I think when he first introduced Miss Buxley, it was a chance to have a pretty girl in the comic. There weren\u2019t really many female characters in the strip. And she\u2019s not, you know, an enlisted character. She\u2019s a secretary for the general. The joke was, with the general being elderly he\u2019s kind of over the hill, and to have this kind of pretty girl working in his office is very distracting for him. I would say for a good eight or 10 years there really weren\u2019t that many objections. Then people started accusing them of sexism and saying the general\u2019s attention was a form of sexual harassment. So, he started toning it down over the years. I mean, the general never really put his hands on her or chased her around, but at one point, the syndicate suggested we could get rid of the complaints if we just got rid of the general. My father came to the writers and said, \u2018OK, we\u2019re gonna cut the general out of the strip.\u2019 And we were, \u2018No, no, you can\u2019t do that, because there would go all the golf gags.\u2019<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I think it was my daughter\u2019s husband who said, \u2019Well, I work in the corporate world and we would send somebody like that to sensitivity training.\u2019 I thought it was a dumb idea, but it actually worked.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>MT:<\/b> Will Beetle ever get deployed?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>BW: <\/b>He enlisted during the Korean War, but he\u2019s always been in boot camp. He didn\u2019t go to Vietnam. He didn\u2019t go to Iraq or Afghanistan. We just felt that that would probably get too serious.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>MT:<\/b> I guess there\u2019s a tension between keeping the strip the way it was and the modern era. Maybe you guys can do a couple things to modernize it. Maybe he gets deployed and he wanders off of the FOB, you know, Beetle Bergdahl. Or maybe he finally retires and he goes to the VA. Any thoughts about doing anything like that?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>BW:<\/b> It doesn\u2019t sound very humorous to me.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>GW:<\/b> Maybe when we finally decide to retire we\u2019ll have Beetle leave the military. Who knows what might happen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>MT: <\/b>Will we ever see Beetle do TikToks like some of the troops are doing now?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>GW: <\/b>Well, we\u2019ve had them on Facebook and Instagram and various things.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>MT:<\/b> There is a controversy right now with an Army second lieutenant using TikTok and making a Holocaust joke. Troops have been accused of being overly sexual in some of these videos. It\u2019s creating a great deal of discussion in the military community about how to communicate over these more modern means of communications.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>BW:<\/b> Sounds like a good idea. Maybe we could do a gag. I\u2019m not sure if it\u2019s run yet or it\u2019s coming up soon, but there\u2019s one where Sarge butt-dialed somebody. He doesn\u2019t realize it and he\u2019s lost in the woods. So, we try to bring modern things like that into the strip. I\u2019m not that familiar with TikTok. You have to kind of keep up with this stuff.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>MT:<\/b> It\u2019s definitely used for gags, dark humor, sexualized humor. But there is also a lot of dancing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>BW<\/b>: Dancing is something that can be funny. We\u2019ve done some jokes about Sarge dancing. Sarge is very shy around girls, which I think is kind of a funny aspect of his personality.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>MT:<\/b> So, maybe Sgt. Snorkel uses TikTok?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>BW<\/b>: That sounds like a thing. Thanks for the idea, we\u2019ll send you a check.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>MT:<\/b> Do you think Beetle has any aspirations for Space Force?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>BW<\/b>: I think that\u2019s a good idea, too. I just watched that Steve Carell show on Netflix and it was pretty funny. There\u2019s definitely some humor there.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>GW:<\/b> Yeah, maybe we should hire you as a gag writer.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"730\" height=\"926\" src=\"\/wp-content\/uploads\/2026\/08\/Beetle7.jpeg.jpg\" alt=\"\" class=\"wp-image-75563\" srcset=\"https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle7.jpeg.jpg 730w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/Beetle7.jpeg.jpg?resize=237,300 237w\" sizes=\"auto, (max-width: 730px) 100vw, 730px\" \/><figcaption class=\"wp-element-caption\">Mort Walker, creator of the Beetle Bailey and Hi and Lois comic strips. He died in 2018 at the age of 94. Photo courtesy of the Walker brothers.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><b>MT:<\/b> In doing research for this interview I saw an email or letter to the editor in the Portland Press Herald asking the editors to get rid of Beetle Bailey, saying it was dated, sexist and unfunny. What\u2019s your response to that?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>GW<\/b>: People have their own opinions. There are people who say, \u2019Oh, you\u2019re unfunny, you should quit.\u2019 One time, when my father was still alive, someone wrote, \u2018Your father should quit and just go off and kill himself.\u2019<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You get people online who think you\u2019re not a real person and they say whatever they want. You confront them and they back off. Some people like the strip, some don\u2019t. That\u2019s true of almost anything. People have their opinions, but we also get a lot of positive feedback from people who love it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>BW:<\/b> Strips like \u201cBeetle Bailey\u201d are often called legacy strips because they\u2019ve been around for so long. And when you work on a strip, you\u2019re kind of torn between trying to create something new and fresh. Then people say, \u2018Oh, I\u2019ve been reading this strip for years. Please don\u2019t change anything.\u2019<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And then if you do repetitive gags \u2014 we have certain things in the strip where Sarge falls off a cliff &#8230; or Beetle\u2019s peeling potatoes \u2014 people say \u2018Oh, I love that whenever you do that.\u2019<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We really appreciate our readers in the military because we\u2019ve always had a very positive response from the armed services. Always. There\u2019s a lot of government workers and I think they see the sort of pointlessness of working in an organization like Beetle does in the Army, just doing the same thing over and over again. And the bureaucracy of the military establishment and the hypocrisy of officers \u2014 all the rest of it. My father always said, \u2019Beetle Bailey isn\u2019t just a strip about the Army. It\u2019s a strip about humans in organizations that have jobs to do, and there\u2019s a pecking order and everything about it.\u2019 So, we really appreciate the readers who respond to that.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>MT:<\/b> We just came out with a poll of active duty service members asking who they will vote for in the upcoming presidential election. Who will James \u201cBeetle\u201d Bailey vote for in November?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>BW:<\/b> We try not to get political. You know, it\u2019s tempting sometimes to throw in a Trump joke now and then but, you know, we\u2019re gonna end up angering 46 percent of our readers. So, stay away from that.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>GW:<\/b> It\u2019s Beetle\u2019s private decision who he\u2019s voting for. We wouldn\u2019t dare ask him.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Love him or hate him, Beetle Bailey turns 70.<\/p>\n","protected":false},"author":7,"featured_media":75546,"comment_status":"open","ping_status":"open","sticky":false,"template":"single-post-observation-post","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_meta-robots-noindex":"","_yoast_wpseo_meta-robots-nofollow":"","_yoast_wpseo_canonical":"","_acf":"","_yoast_wpseo_primary_category":13,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_smg_distribution_targets":[]},"categories":[100,23,92,12,25,13,70],"tags":[],"coauthors":[3264],"class_list":["post-39615","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-daily-news-roundup","category-home","category-left-column","category-news","category-newsletters","category-off-duty","category-your-army"],"acf":{"subheadline":"","legacy_arc_id":"UL5ZUDEEJBGMXC52IC4PPBGRLI","arc_canonical_url":"\/news\/your-military\/2020\/09\/06\/beetle-bailey-turns-70-will-he-tackle-tiktok-next-or-join-space-force\/","remove_feature_photo":true,"is_sponsored":false,"subtype":"observation-post","redirect_url":"","disable_inline_ads":false,"native_logo_pretext":"Presented By:"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.0 (Yoast SEO v28.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>\u2018Beetle Bailey\u2019 turns 70 \u2014 Will he tackle TikTok next? 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