{"id":32027,"date":"2020-10-12T18:34:37","date_gmt":"2020-10-12T18:34:37","guid":{"rendered":"https:\/\/one.sightlinemg.com\/defensenews\/uncategorized\/2020\/10\/12\/ausa-overcomes-unprecedented-challenges-to-host-annual-meeting-this-time-virtually\/"},"modified":"2026-08-07T22:42:14","modified_gmt":"2026-08-07T22:42:14","slug":"ausa-overcomes-unprecedented-challenges-to-host-annual-meeting-this-time-virtually","status":"publish","type":"post","link":"https:\/\/one.sightlinemg.com\/defensenews\/digital-show-dailies\/ausa-digital-show-dailies\/2020\/10\/12\/ausa-overcomes-unprecedented-challenges-to-host-annual-meeting-this-time-virtually\/","title":{"rendered":"AUSA overcomes unprecedented challenges to host annual meeting \u2014 this time virtually"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The show must go on.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Although the \u201cArmy family reunion\u201d aspect of the <a href=\"https:\/\/www.armytimes.com\/news\/your-army\/2018\/10\/07\/this-years-ausa-annual-meeting-will-be-the-biggest-in-half-a-decade\/\" target=_blank>Association of the United States Army\u2019s annual meeting<\/a> won\u2019t be possible due to the COVID-19 pandemic, attendees will still hear from Army leaders and defense industry representatives and visit the exhibit floor \u2014 all virtually.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThis has certainly been a challenging year. 2020 has been for all of us in lots of different ways,\u201d retired Gen. Carter Ham, president of the Association of the United States Army, told Army Times in an Oct. 6 interview. \u201cBut here at AUSA, where we have for many, many years conducted in-person events to educate, inform and connect, to relate to our members, to support the Army \u2014 that\u2019s just not possible in 2020.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">More than 33,000 people attended last year\u2019s annual meeting. But like other professional associations, AUSA had to adapt and bring the annual meeting to a virtual space this year to accommodate the thousands of soldiers and defense industry representatives, along with Army veterans, families and civilians, who plan to take part.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.defensenews.com\/digital-show-dailies\/ausa\/\" target=_blank><b>See our complete coverage of AUSA Now, the 2020 Annual Meeting and Exposition.<\/b><\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That\u2019s why AUSA members, service members and others can tune into the AUSA annual meeting from their home this week, from Tuesday through Friday, thanks to virtual programming.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThat was a significant undertaking for us and for all of the associations,\u201d Ham said, noting that other associations shared their knowledge and experience related to virtual programming during the planning process.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While Ham admitted he was initially \u201cdisheartened\u201d about missing the in-person aspect of the meeting, he said AUSA welcomed the opportunity to connect with others who haven\u2019t historically attended for various reasons \u2014 such as travel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But attendees can expect some changes this time around.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cWhat I call the Army family reunion aspect of AUSA will be very different this year,\u201d Ham said.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1197\" height=\"621\" src=\"\/wp-content\/uploads\/2026\/08\/AUSA.jpg.jpg\" alt=\"\" class=\"wp-image-71039\" srcset=\"https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/AUSA.jpg.jpg 1197w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/AUSA.jpg.jpg?resize=300,156 300w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/AUSA.jpg.jpg?resize=768,398 768w, https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/AUSA.jpg.jpg?resize=1024,531 1024w\" sizes=\"auto, (max-width: 1197px) 100vw, 1197px\" \/><figcaption class=\"wp-element-caption\">Visitors to the Association of the U.S. Army&#8217;s 2019 Meeting and Exposition browse through the defense industry exhibits. More than 400 exhibitors will be featured virtually at this year&#8217;s event. (Army Times)<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cPeople who often come to Washington, D.C., with the hope, with the expectation, with the experience of seeing their friends, their soldiers they have served with before \u2026 that simply is not possible in this virtual experience,\u201d Ham said.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One challenge during the planning process was finding a way to feature an exhibit floor, which historically features hundreds of defense companies and other businesses.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cWe wanted to keep that aspect of AUSA, but how do you do that virtually?\u201d Ham said. \u201cSo we were able to find a platform, a virtual platform, that does in fact allow people to go virtually, to visit businesses, and there will be over 400 of them exhibiting.\u201d<\/p>\n\n\n\t<aside class=\"smg-interstitial-link wp-block-smg-interstitial-link\">\n\t\t<a href=\"https:\/\/one.sightlinemg.com\/armytimes\/news\/your-army\/2017\/10\/08\/ausa-chief-as-the-army-takes-care-of-its-soldiers-it-must-equip-them-for-the-future\/\" class=\"smg-interstitial-link__inner\">\n\t\t\t\t\t\t\t<div class=\"smg-interstitial-link__media\">\n\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/one.sightlinemg.com\/wp-content\/uploads\/2026\/08\/ARM-AUSA-Ham-web.JPG.jpg?w=300\" class=\"smg-interstitial-link__image wp-post-image\" alt=\"\" \/>\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"smg-interstitial-link__content\">\n\t\t\t\t<span class=\"smg-interstitial-link__kicker\">Related<\/span>\n\t\t\t\t<h3 class=\"smg-interstitial-link__title\">AUSA chief: As the Army takes care of its soldiers, it must equip them for the future<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"smg-interstitial-link__excerpt\">The Army is at a turning point, the head of its professional association says, and it\u2019s time to focus on getting the right funding for current missions, as well as to modernize for the future.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/a>\n\t<\/aside>\n\t\n\n\n<p class=\"wp-block-paragraph\">AUSA is staying true, however, to some traditions of the in-person meeting, such as the opening ceremony and remarks from the secretary of the Army and the Army chief of staff to detail their vision for the future, provide an update on the state of the Army, and outline key priorities moving forward.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Additionally, another key event that will remain in place is the presentation of AUSA\u2019s highest honor, the George C. Marshall Award. The award is designed to honor \u201cservice in more than one area or under extraordinary circumstances,\u201d <a href=\"https:\/\/www.ausa.org\/george-catlett-marshall-medal\">according to AUSA\u2019s website<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ham, who pinpointed this event as the highlight of the annual meeting, said that the award will not be given to an individual this year.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Instead, like in 2004 when the award was given to the Army soldier, this year\u2019s award will be presented to the Army family, he said.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cWe thought this year, particularly this year, with the pace of operational deployments, with the uncertainty of COVID-19, with all that is going on inside the Army, [presented] an opportunity to thank and celebrate the Army family really being the bedrock foundation of the Army\u2019s strength,\u201d Ham said.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The theme of this year\u2019s gathering, \u201cThe Time is Now,\u201d aims to address several issues the Army is tackling at the moment, Ham said.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That includes the sense of urgency the service faces with modernization efforts, along with personnel changes the Army is making in the wake of the national dialogue surrounding race and diversity. For example, the meeting will have a conversation titled \u201cWarriors Corner: Diversity and Inclusion are Critical to the Army.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThe Army will take that on directly in some of the conversations to be held \u2026 during AUSA,\u201d Ham said.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ham identified several other challenges facing the Army, including the absence of a federal budget and national defense authorization act for fiscal 2021. Congress instead passed a continuing resolution that funds the Department of Defense through Dec. 11, maintaining budgets at fiscal 2020 levels.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But that causes problems for the Army, Ham said.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cIt is unhelpful to not have either of those matters passed for the Army,\u201d he said. \u201cIt inserts an element of uncertainty and unpredictability into what is already a very challenging resource environment. So, that\u2019s unhelpful and the Army has got to \u2014 like all the services \u2014 wrestle with that.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But the more enduring challenge is coming up with an operational concept for how the Army fights and how it will operate in a changing strategic environment as the Department of Defense continues to adjust its focus to near-peer adversaries like Russia and China.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThe development of an operational concept, in concert with the development of modernized capabilities, are two big challenges that the Army faces,\u201d Ham said.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Despite these difficulties, Ham asserted that the people who make up the Army are the service\u2019s greatest strength, and their competence and resiliency has shone through during the COVID-19 pandemic.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cIt has been very encouraging to me as an old soldier to see how quickly the Army adapted to this COVID-19 environment, to altering their recruiting efforts from being largely in-person face to face meetings, to shifting very rapidly to recruiting through social media in the virtual space,\u201d Ham said.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThe Army has a depth of capability to respond to national crises in an extraordinary way,\u201d Ham said. \u201cAnd I think that is something the American public should be very, very proud of.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cWhat I call the Army family reunion aspect of AUSA will be very different this year,&#8221; said retired Gen. Carter Ham, president of the Association of the United States Army.<\/p>\n","protected":false},"author":7,"featured_media":71036,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_meta-robots-noindex":"","_yoast_wpseo_meta-robots-nofollow":"","_yoast_wpseo_canonical":"","_acf":"","_yoast_wpseo_primary_category":78,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_smg_distribution_targets":{"5":{"categories":["your-army","news","daily-news-roundup","newsletters","home"],"primary_category":"your-army"}}},"categories":[78,160,29,162,36],"tags":[],"coauthors":[3475],"class_list":["post-32027","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ausa-digital-show-dailies","category-daily-news-roundup","category-digital-show-dailies","category-digital-show-daily","category-newsletters"],"acf":{"subheadline":"","legacy_arc_id":"N2O3WLOYCNGUFAMAMA4BZL2BLE","arc_canonical_url":"\/digital-show-dailies\/ausa\/2020\/10\/12\/ausa-overcomes-unprecedented-challenges-to-host-annual-meeting-this-time-virtually\/","remove_feature_photo":false,"is_sponsored":false,"subtype":"","redirect_url":"","disable_inline_ads":false,"native_logo_pretext":"Presented By:"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.0 (Yoast SEO v28.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>AUSA overcomes unprecedented challenges to host annual meeting \u2014 this time virtually - Defense News<\/title>\n<meta name=\"description\" content=\"\u201cWhat I call the Army family reunion aspect of AUSA will be very different this year,&quot; said retired Gen. 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